Advanced Certificate - Marketing

Pre-requisite - 18 credits

MARKETING- 18 Credits

Course#                   Description                                         Credits                          
BUS 563 Brand Strategy and Category Management 3
BUS 564 or BUS 570 Global Marketing OR International Business 3
BUS 565 Consumer Behavior in the New Media Environment 3
BUS 540 Leadership in Organizations 3
BUS 567 Research Data for Market Intelligence 3
BUS 595 Capstone Marketing 3

* Financial aid recipients should take 6 credits over three semesters to complete the Advanced Certificate Program
    in a one-year format.

Prerequisite Courses

           Course#                          Prerequisite Description                                            
CIS 105 Computer Applications
MAT 129 Elementary Statistics for Business
ECO 251 OR ECO 252 Macroeconomics OR Microeconomics
BUS 240 Business Law I
BUS 260 Accounting I
BUS 301 Principles of Management
BUS 330 Principles of Marketing
BUS 350 Corporate Finance